Chapter
7: Of GHOST HOSTS, DISNEYLAND AND TEXTS SUBVERTED
As
for me, my entrance into the events began as the “Ghost Host" introducing
the very first Soft Cyborg performances at these salons. The performances were
filmed by Scott Hilton, and as the "host" came out, myself dressed in
a clown mask found at a garage sale, gloves from Goodwill and a medical gown
borrowed from a local hospital, I began laughing a broad, goofy laugh and
introduced each performance section; a Big Bear painting a flower, the “Krazy
Kat” who loved cereal more than life itself and the Trix/Tryx/Tricks Rabbit who
attempted and failed to make a proper sculpture out of plaster, Froot Loops and
milk.
While
"The Ghost Host" was named after the disembodied voice at the Haunted
Mansion at Disneyland, the character and his behavior was completely different
than the Paul Frees voice-track, except, perhaps in that they both took their
participants on a kind of voyage through their creator's visions, one through a
haunted space, the other through the mind of the Soft Cyborg--a kind of
subversive amusement park ride in Lacanian, liminal space.
Let's
think for a moment about how stories and texts are subverted, despite their
original intentions and are opened up to new interpretations. Within the
Fantasyland attractions, for instance, little attention is given to the
original, “authorized” narratives of the books and movies. Especially in rides
like Alice or Pinocchio the narratives break down and are overturned, becoming
new ride narratives.
Because
of this, often there is little chance for the rider to make sense of these
rides in a traditional sense. At times, characters appear and disappear for no
good reason, and events occur out of order. In Alice, for example, the White
Rabbit appears at times when he is meant to be missing. The Queen of Hearts
screams at riders unprovoked and the Mad Hatter's Tea Party occurs at the end
of the tale.
Pinocchio
is one ride that especially contests the traditional narratives found in the
book, film and the moralities of the park in favor of an amoral ambivalence.
The savage interior of Pinocchio’s Daring Adventure is one of the many places
in which Disneyland logic breaks down, and a cautionary tale transforms into a
celebration of the vulgar and low. This “daring Adventure" is a breakneck
of Carnivalesque imagery, ultimately turning Disney’s own messages against him.
Pinocchio’s
Daring Journey was originally meant (like Mr. Toad) to be an admonishment to
children against the dangers of breaking the rules of society. This, however is
not what occurs by the end of the ride.
Throughout the ride, walls are painted with scenes of Pinocchio’s
temptation, in fact, Disney is meticulous in showing the threat and punishment
of acting through desire. From the start, however, Disney’s intentions are
thwarted. Riders begin at the gates to the puppet theatre, already
mise-en-scene and Pinocchio is shown dancing on strings, already entrapped
because he has succumbed to the temptations of sublimated sexual desire and the
greed of fame. He has chosen an “actor’s life” (literally, he has chosen to be
an active participant,) to take active control of his life and environment, and
is no longer the passive puppet that many accuse Disney guests of becoming.
Like
the civilized admonishment and implied threats throughout the park, this daring
journey was also meant to be about the control of base emotions and the
unregulated id (the child in us all.) In the adventure though, Pinocchio’s
conscience, (Jiminy Cricket) is always shown attempting to catch up and only
ever reaches the puppet at the end of the ride--when he has already safely
returned home. In this telling,
Pinocchio never has to deal directly with his conscience.
Interestingly,
this ride contains a Disney representation of a carnival. However, unlike the
Bakhtinian carnival, riders are not meant to enjoy the ironically named
“Pleasure Island.” Very quickly, any implied pleasure turns into menace. This
is a manic, malicious carnival that hurls riders through at a breakneck pace
while a loud calliope organ plays atonally in the background. As guests pass
through a debaucherous orgy of smoking, gambling and sex, they are unnerved by
the distant braying of donkeys—the threat of Pinocchio’s eventual
transformation into beast. This is the ultimate fear of coupling with our own
animal natures. To add to the threat, against the last wall before Pinocchio’s
transformation can be seen a jumbled sexualized creature--a mixture of moving
human and animal figures.
Once
Pinocchio has finally and utterly succumbed to all sorts of debauchery and has
become a jackass, he is almost immediately swallowed by “Monstro the Whale.”
The next scene immediately shows the “good fairy” returning Pinocchio home
safely. Where Geppetto greets him with the words, “I’m so happy.” But something
is amiss and the traditional story has been radically changed. Pinocchio has
not renounced the ways of debauchery and sin. Within the ride, we do not see a
moment in which the puppet has any change of heart. Any misgivings must be
extrapolated from sources outside the ride—outside of this text. Instead, here,
Pinocchio has to be saved only when events would surely have destroyed him.
This Pinocchio has unremorsefully enjoyed all that the carnival has to offer,
and (just barely) survived. To further show the lack of his awareness, in the
final scene of the ride--Pinocchio has not become a boy. He has chosen to stay
in this imperfect state. The traditional Happy Ending has been thwarted. Here,
the attraction itself has “overturned” Disney’s narrative in favor of a new
ambivalent one. Despite all of their scriptwriting, Imagineers have been
incapable of controlling their own text.
Here,
Pinocchio becomes Soft Cyborg and shows that he has lost interest in becoming a
real boy and instead has decided that rather than going back to being anything
as silly as wood, or becoming flesh, it is now time to turn to plastic, foam
and rubber. This is not mere musing, something is going on here and it may be
zeitgeist--the flesh made plastic.
It
is certainly Soft Cyborg and it is this ambivalence toward humanity that
inflects the Ghost Host's laugh and gives it such a threatening and haunting
timbre—behind its almost silly. goofy guffaw. While the final effect of the
Host, in toto, may have been more comedy than horror, this underscores an
element that I had not been aware of at the time, but which has been there
since the very first of my performances. The underlying tension between the
Real and reality in my work reads very clearly as horror—a very Lacanian vision
of terror that stings with knives.
In
a similar way, painter Lisa Yuskavage describes her work: "I like to think
of my characters as “The Brood”… have you seen that movie? It is by Cronenberg.
It is about a woman who is the main suspect in a series of brutal murders, but
her perfect alibi is that she is locked up in a mental hospital, so (she)
couldn’t have done the deeds… Then you find out that her...therapy is producing
these creatures, which are manifestations or personifications of her different
neurosis… They then go out and “heal” her by killing the responsible parties.
Cool, huh?"
While
I don't like to think of my own work in such simple terms, nor as a kind of
therapy, the idea that I am creating these characters, half-beings,
mutations--all broken--seems to me to be a fertile space that may gain power as
I move into the next phase in my work, most likely mixing my ghosts with
pantomime. As I do move forward, I would not be surprised if many of my
characters might even be presented as armless, leg-less, blind or otherwise
un-whole--especially as I grow older, I think and it becomes clear that one
cannot always count on the body to do what it is supposed to. In fact, this
work may have already begun as we will see with the Diabetic Luchador--whose
narrative is rocked by the highs and lows of diabetic blood flow.
Super
Sugar Bear
At
the same performance of the Soft Cyborg, The Super Sugar Bear is an
exemplification of the Soft Cyborg and how this manifesto was turned into
performance, as well as being about the commodification of our bodies in the
name of society and our allegiance to its hegemony. Here, I dressed up in the
carcass of a giant grey teddy bear from which I had taken out all the stuffing.
The name I used for the character was, of course, partly taken from the cartoon
emcee in the beloved classic cereal commercials. It is the personification of the toy emcees
that I used to place outside frames as an undergraduate, but also more
personally from a friend of my father's when I was growing up, who was part of
the Chicano Art movement in California. He was called "Sugar Bear,"
and if I remember correctly, he might have even been my godfather! I actually
remember asking my parents what this meant and being worried that he was going
to take me away!
In
the actual performance, I came onstage, really, Katherine's dining room dressed
as a cute human-sized teddy bear, who mugged for the camera and elicited many
oohs and ahs, much like I imagine a real teddy bear would if they had suddenly
come to life. The bear then reached into an opening in the "bottom"
of his bear suit and, mirroring the first art act for many of us, reached in
and pulled out chocolate icing viscera that appeared to the audience to look
like excreted body fluids and then proceeded to draw a big flower on the
kitchen wall behind him.
This
reenactment of the primary act of creation is part of most of my performances
and refers to the first painting I ever made as a toddler--a story that my
parents love to point to as proof that I was always meant to be an artist. What
I do know is that my parents apparently responded with pride and that
particular die was irrevocably cast.
In
this first instance, however, I was unsure what I would draw until the very
last moment when I chose to create a very simple, eidos of a flower. In fact at the time I was thoroughly unhappy
with my choice, even though it ended up being a very good chance opportunity
that I now own completely and what started out as a flower has evolved and
changed over time and has become an abstract pattern as in "Teaching a
Hare to Tell Time," or become darker and more of a warning as the flower
morphed into a painting of a nuclear explosion in "The Magician"
segment of "When the Body Speaks” in 2017.
KRAZY
KAT
This
"un-amusement park ride," introduced us to a whole menagerie of
characters from a giant Trix/Tryx/Tricks Rabbit, a big, gray teddy bear, a
ghostly clown creature and now the Krazy Cat.
Much
of my work and writing, including "Toward a Dada Dialectic and the Soft
Cyborg," which I had just presented at the 2001 UCDavis Graduate Student
Association Interdisciplinary Graduate Symposium, has been influenced by the
idea of the "Carnivalesque" as described by Mikhail Bakhtin and the
"Krazy Cat" is evidence of this. In actuality this character, which
reminded me of some of comedian Tim Conway's slapstick characters or some
modern-day puppetry was created using a Mickey Mouse stuffed teddy bear bought
at the park, which when turned inside out actually ended up looking more like a
cat—something akin to the conceptual opposite of a mouse, and should be seen as
an overturning of "Mickey" in an absurdist, Carnivalesque,
anti-hegemonic act.
When
I was a child I remember a cartoon dog that used to float up in the air in a
state of what has to be described as orgasmic bliss, when he was given a doggie
treat. I loved that doggie and was fascinated by how happy he would become when
he received the object of his affection.
Of
course, I don’t have to reach so far back to find his contemporaries. Scooby
Doo, for one will do anything to get his “Scooby Snacks.” He will easily
apprehend the same villain that had eluded the "Scoobies" for the
first half of each cartoon, yet he will happily overcome his own fears and
attempt all sorts of inexplicable super-heroic feats for the promise of these
snacks. He too becomes orgasmic and ecstatic in the presence of his main
addiction—just like the Krazy Kat.
Think
of cereal commercials with their animated emcees, those spokes-chickens,
muscle-bound Tigers and Sugar-bears. Think of the Trix Rabbit, who is named
after the product of his affection—one that according to the logic of his
mythos, he can never attain, because when he does, if he is not stopped by the
children around him--he goes insane. This is true also about Sonny, the Cuckoo
for Cocoa Puffs Crow, who wants nothing more than to be one with his General
Mills cereal. But what drives these characters to be such all-consuming need
machines?
It
is interesting that one of the ways to see the evolution of our society is as
one of an increasing alienation of mankind from the baser needs of the human as
animal. This is evident in our language, in our supermarkets and oddly, it is
evident in our media. In fact, though, there are very few instances in the
popular media in which the food chain is ever dealt with--excepting two very
notable areas. Firstly, television commercials—of course, deal with food and
feeding in very abstract ways—but still, it is a component of many of their
one-minute narratives. Secondly, however, many of the narratives of cartoons
continue to deal with the intricacies of the food chain, animal against animal,
hunter and hunted, cat and mouse, vulture and rabbit, coyote and roadrunner all
with the frustrated intention of feeding. These dramas continue to this very
day in new Warner Brothers Cartoons, Ren and Stimpy and even on the Simpsons
with the Itchy and Scratchy Show.
It
is with these cartoon characters that we have allowed a kind of Lacanian
imaginary space to grow—one in which we safely and with a distance allow our
baser needs to be represented. The need to feed, which includes the need to
kill, which is not pretty, clever, comforting or kind—as Morrissey said ages
ago—"it is the unholy stench of murder." However, again, we see a
kind of sublimation—a fetishization which occurs and allows us to distance
ourselves from the baseness of these dark, animalistic desires and which makes
them palatable, which in turn allows us to deal with even deeper issues than
mere feeding—issues of addiction and even of desire—again, from the safe
distance of sublimation into the alien/alienation.
In
fact because the text is opened to us by way of the perceived distance that is
allowed us through alienation and fetishization—it actually becomes easier to
see why these cartoon spokes-creatures love these products so much—they are in
fact addicted to them. Desire and addiction fuel their narratives. Cocoa Puffs
and Trix are the drugs that they seek. They wrap their existences around these
products; they promote them and thus they become part of them. This is evident
when we look closer at characters like Toucan Sam, and Sonny, the emcee for
General Mills’ Cocoa Puffs, who are even the same color as the products that
they promote. It is a part of their cellular makeup and especially Sonny seeks
to return himself to his originary place of utter bliss, one in which he and
cocoa puffs can become one.
We
have always been asked to imagine that they are indeed real beings—these
cartoon emcees. These characters are seen to exist in a world that is very much
like our own. Like Roger Rabbit, they interact freely with the humans they
encounter. These commercial emcees, too, seem to exist via a set of defining
rules, their existences calculated to make others happy, they are also
incapable of passing up the punch-line to a joke and they seem to exist as
slaves to our, and especially their own passions. Sonny, Toucan Sam and the
Trix Rabbit may be cartoons, soft and furry and made of painted cells like
Roger, but they are something more—they live in and effect our world.
This
is an odd assertion to make about characters that are, in fact creations of
corporate men and women—whose sole agenda is to sell a product. But if one
looks around, she will see that these hybrid creatures are in fact everywhere,
from Mickey Mouse, The Michelin Man, the Jolly Green Giant, talking and singing
dogs on TV at X-mas™, even Snuggles the living teddy-bear—we must admit that we
are surrounded by these grotesqueries and I will make many more assertions
before I am through.
Let’s
look at perhaps, the most well known of these creations, better known than even
Bugs Bunny, I am of course speaking of Mickey Mouse. A moment ago, I spoke of the
Bakhtinian idea that comes from the caves and grottoes of the mythic world,
images that have come to be called grotesque. In these ancient drawings and
carvings animals and humans were seen to be interacting, often in vulgar and
obscene ways, at other times and throughout history we have seen fantastic
images of men and women who may have been the offspring of these grotesque
carnivals. Mythology is filled with Minotaurs, Hecubii, etc. those creatures,
which are a mixture of man and animal. However, now these creatures have lost
their connections to the real animals, they once mimicked, they are now mutant fabrications
instead of having connections to their real counterparts.
These
are creatures like Mickey Mouse, who wear pants and shoes, who live in 50’s
houses and who own other animals, speak openly and who’s jobs seemingly are to
act as spokes-creatures and film-stars. But there is something more here,
something that gives these creatures, perhaps, an even greater claim to being
real than you and I. No longer happy with Pinocchio’s simple desire to be a
boy, to be human, to enter our world and be one of us. These Soft-Cyborgs are
claiming immortality. They are immortality machines, hegemony in its furriest
of forms.
Tryx
Rabbit
It
was this Soft Cyborg treatise that influenced the first group of performances
that I presented at Katherine's apartment--once again mixing genres--what began
as a conceptual writing exercise became live performances. Like the Krazy Kat, the Trix, Tricks or Tryx
Rabbit continued the adventures of the Soft Cyborg as the ultimate
consumer/emcee creature. In this performance, donning the head of a stuffed
bunny and wearing a tank top, I proceeded to mix plaster and the fruit-loops
from the earlier Krazy Cat performance in a failed attempt at making a
sculptural art piece.
The
Tryx Rabbit, Sugar Bear and Krazy Kat recall the cartoon emcees who hawked the
wares of our collective childhoods. It is also as emcees that, by selling their
animated souls to monopolies and mega-corporations that the Soft Cyborg has
become larger, longer-lasting, stronger, more powerful than the men that
created them. The Soft Cyborg is immortal and can no longer die when its
creator/s die/s. They simply acquire a strange voice, a new stance, realistic
shadowing and continue on. The Soft Cyborgs have become demi-hegemonic, that
is, they continue as long as the product they speak for continues to sell. This
sell/cell/cellular aspect of the soft cyborg is fascinating and puts our mere
mortal bodies to shame.
In
Roger Rabbit’s tale, Roger, who made those first tentative steps into our world
in the thirties only to find that he missed the comfort of his own world, we
can find a system that has begun to invert itself. One in which it is humans
who are attempting to enter the world of these cartoon characters, to trade in
their flesh and blood for the promise of immortality. That is the secret of the
Soft Cyborg—this has always been about us—about saving ourselves from the
artificial constructs that we have created and which are killing us.



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